WARNING

Beware of false information in the marketplace. Many companies may be trying to mislead you into believing that their product contains sulforaphane, but this is not possible! Even with regulations in place to protect consumers from false information, it's easy to be misled by information that appears to be based on science.

Beware of products saying they contain sulforaphane, sulforaphane glucosinolates, SGS, broccoli sprout extract, standardized extracts, fermented broccoli sprouts and so on. These products alone cannot produce sulforaphane. 

Extracts  Most other broccoli sprout supplements are 'extracts', not whole sprout products like BROC SPROUT 2. For a product to be capable of producing sulforaphane when consumed, it must contain both the glucoraphanin compound and the naturally-occurring myrosinase enzyme. To produce an 'extract', manufacturers have to destroy the essential myrosinase enzyme. As a result, the 'extract' contains only the glucoraphanin precursor compound and consequently is unable to produce sulforaphane. Extracts by their very nature are inert, meaning they are not chemically active and cannot produce sulforaphane because the myrosinase enzyme was destroyed in the process of making the extract. 

In other words, 'extracts' or products not including the naturally-occurring Myrosinase enzyme are absolutely worthless.

In theory, these 'extract' products claim to rely on your gut microflora to provide the essential myrosinase enzyme for conversion to some level of sulforaphane. However, little is known about the exact species of gut microflora claimed to have any myrosinase-like activity. As a result, any sulforaphane produced will be negligible and unlikely to provide any significant support or benefit.

It’s important for consumers to understand, that it doesn’t matter how much of the Glucoraphanin compound is present. If a product does not contain the naturally-occurring Myrosinase enzyme, NO Sulforaphane can be generated by that product.

Sulforaphane Glucosinolate (SGS) Be aware that there are 'extracts' and 'products' in the marketplace labelled as containing 'Sulforaphane Glucosinalate (SGS)'. Instead of being correctly labelled as containing 'Glucoraphanin', these products are labelled as containing 'Sulforaphane Glucosinolate (SGS)'. It's another intentional way to mislead the consumer. 'Sulforaphane Glucosinolate' is a made-up name for 'Glucoraphanin'.

For example: a consumer may read a label which states, “30mg sulforaphane glucosinolate (SGS)”, he or she is likely to assume that the product contains 30mg of sulforaphane - IT DOES NOT. ‘Sulforaphane Glucosinalate' is a made-up marketing term, not a chemical term and clearly leads the consumer to think the product contains sulforaphane. This is false and misleading!

Read All Labels Carefully.

Most consumers have no way of determining the accuracy or reliability of the information on a product’s label or nutritional panel, so the products using the ‘big words’ and ‘fancy names’ sell to unsuspecting consumers - UNTIL NOW!

REMEMBER THIS IMPORTANT FACT.

Products must contain these 2 essential components: the Glucoraphanin compound and the naturally-occurring Myrosinase Enzyme. When the Glucoraphanin compound and the Myrosinase enzyme are mixed together with your saliva or water, only then is Sulforaphane produced!

We pride ourselves on speaking the truth and stating the facts!